Olav Vingelstein

Olav Vingelstein is an antagonist in the Order of Kek's Universe and the leader of the organization the Union of Hearts. He is a Viking who follows his heart no matter what the cost, and refuses to ever listen to his brain. He was a former best friend of Varg and the Kekistani Lincolnite but betrayed them once he started following his heart. He desires a world where everyone follows their hearts and that this will "reshape society for the better".

Personality traits
Before Olav started following his heart, he was a very good friend to Varg and the Kekistani Lincolnite and very understanding, he also had a very large sense of Humor. However, as he decided to listen to his heart "speak to him", he became very secretive, neglectful, treacherous, and selfish. He decided very randomly to betray his two best friends Varg and the Kekistani Lincolnite by jumping off the long boat and betraying Varg and Lincolnite's locations as well as revealing secrets about Hyperborea to the Anglo Saxons. Despite this action nearly doomed Hyperborea as a nation and nearly destroyed it, Olav didn't care as he believed that his individual soul mattered more than his home or his friends.

Olav is also very delusional, as he believes that he was making the right decision and that following your heart is what is best for everyone, even at the cost of your friends, family, or home. He is completely blind to any harm that Following your heart can bring you, and seems to ignore the fact that it could hurt many people as anyone can do anything they want because of their hearts. Any bad action is excused with "He was just following his heart". This in Olav's mind makes it okay for people to do bad things. He doesn't see this as harmful however, as he is so caught up in his own Ego and self-righteousness, he sees it as "enlightening" and that "Right or Wrong doesn't exist".

Olav is also heartless and selfish at times, as he abandons his friends if his heart tells him too, no matter what the situation is. Despite his friendly and Hippie-like attitude towards the people he recruits, he doesn't seem to care about them as people and sees them just as tools under his tuitelage, even his second-in-command Ronald McDonald, who he was previously good friends with, is quite cold-hearted towards him and ignores him even when he tries to be friends with Olav and prove himself constantly. He doesn't find anything wrong with this and regards it simply as him "following his heart"

Olav Vingelstein's goals to conquer the world and make everyone follow their hearts shows that he thinks it's his destiny to influence everyone to follow their heart, even if it means plundering the world into chaos to achieve this.